Transform the information technology ecosystem by pioneering technologies that lead to least energy and least materials usage.
Impact
reduction in consumption of materials, reduction in usage of available energy in operation and reduction of greenhouse gas emissions.
reduction in total cost of ownership of the IT ecosystem comprised of service-oriented access devices, printers and data centers through intelligent end-to-end management.
HP business growth through creation of sustainable IT services that replace conventional business models
Research
conduct multidisciplinary research on the sustainability and growth of the ecosystem made up of billions of handhelds and printers, millions of systems and thousands of data centers and print factories.
devise an approach that traces the lifecycle of IT solutions – extraction, manufacture, use, waste mitigation and reclamation – then utilizes this cradle-to-cradle framework to calculate and optimize the total cost of ownership using “Joules” as the currency.
prove technologies through demonstrator projects in growth economies, then scale up solutions to address world-wide sustainability needs.
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